Nigeria to become largest Free TV platform globally – Expert

Nigeria to become largest Free TV platform globally – Expert

Spread the love

Jos  –  Nigeria has been projected to be the largest free digital television platform globally with estimated 30 million TV households by the completion of analogue broadcasting switch off in June 2017.
The Deputy Chairman of Cable Channels Nigeria Ltd., Mr Mohammadu Bawa, disclosed this at a gala night attended by the Minister of Information and Culture, Alhaji Lai Mohammed, in Jos on Friday.
The News Agency of Nigeria (NAN) reports CCNL is the official Nigeria contents aggregator for the Digital Terrestrial Television (DTT) which the country is expected to completely switch on to by the June 2017.
Bawa said that compared to the UK which had 10 million consumers, Australia with 13 million and New Zealand with three million, Nigeria would be in the lead with its 30 million free TV household by 2017.
He said the free TV broadcast platform would offer home entertainment and educative channels to viewer through the DTT and Digital Satellite (DSAT) which would come on board at a later date.
“The responsibilities of the free TV included platform and contents management, consumer, audience measurement, signal contribution, branding and promotion and other services.
In addition to the free to air channels, he said the DSO would help in the development of more movie and music channels.
Bawa said there would be electronic programming guide to viewers on what were available for viewing and other public information.
“The free TV will comprise of existing national content and local free to air channels, selected thematic channels and selected international free to air channels,’’ he said.
He said the Federal Government through the Nigeria Broadcasting Commission (NBC) had assigned the distribution of Free-Top Boxes to CCNL.
Free-top box is the receiver to be placed on the television box to convert analogue transmission to digital.
Bawa said the boxes which ought to cost about N10,000 had been subsidised by government to cost N1,500 and it would be produced locally.
He assured effective and efficient circulation of the boxes in the entire DSO region to secure the widest possible reach with value for consumers.
The Acting Director-General of the Nigerian Broadcasting Commission (NBC), Alheri Saidu, said the journey to digital broadcasting started in 2006 with the target to conclude the process in 2012.
Saidu said the switch over failed twice – 2012 and 2015 – before the deadline of June 2017 was given.
“It took the efforts of the new administration to pull the string to start the process of moving the country to digital television broadcasting.
“What we are witnessing today is the commissioning of Free TV, the vehicle to which we will be watching a new regime of digital broadcasting in the country,’’ Saidu said.
The Plateau Commissioner for Information and Communication, Mohammed Ahmed, thanked the Federal Government “for singling out Plateau from many capable states to launch DSO’’.
He said with the dossier of being the state where the colour TV started in Nigeria, Plateau was setting another record on DSO.
NAN reports that the minister commissioned the Free TV as a brand, stressing that DSO would democratise information in the country. (NAN)

Spread the love
Related Story:  Traditional Rulers, Others Cry to Buhari Over Otukpo-Ugboju-Onyagede-Ankpa Road

Leave a Reply

Sundiata Post Media Ltd.

Address: 3rd Floor Office Suite, Bayelsa State Guest House, Plot 1038, Shehu Shagari Way, Maitama, Abuja, Nigeria.
Tel: 08033083361, 08094208271 and 092900705
Whatsapp: 08053069436

Enugu Regional Office: SW 1 New Haven Shopping Mall, Enugu, Enugu State, Nigeria.
Tel: +234(0)7062582838

London Office: 18 Belgrave Avenue, Wd18 7UE, Watford, United Kingdom.
Tel: +447417554143
Dubai Office: PAU Management Suite, Level 23 - Boulevard Plaza Tower 2, Emaar Boulevard,
P. O. Box 124342, Dubai, UAE.
Tel: +971 4 4096849 | Fax: +971 4 409 6850
About Us

SundiataPost is published by Sundiata Post Media Limited, Sundiata Post is Nigeria’s most authoritative online newspaper and ranks among the top five online news platforms in Nigeria.

Guild of Corporate online publishers
A Glance at Our Advert Rate.

Inside Pages

Size In Pixels - Amount

120×180 - N27,967.50

300×100 - N24,695

Text Link - N11,275

More Details info

About Us | Contact Us | Privacy Policy | Terms of Use | Advert Rate