Yenagoa – Prof. Etamibi Alamika, a Senior Lecturer in the Department of Sociology, University of Jos, has urged the media in the country to always deploy in-depth research in reportage.
Alamika gave the charge while speaking at the 11th All Nigerian Editors Conference (ANEC) of the Nigerian Guild of Editors on Thursday in Yenagoa.
“You must be very objective in your reportage and always find the best approach in making your report clear to the people.
“For example, when the government presents its budget, you must go beyond this in writing your report.
“Most times, the government will use the term “Change” which may not be properly explained.
“ As journalists, you need to find out what they meant by such terminology of “change, ” he said.
Alamika also stressed the need to evolve a nation where emphasis is on appropriate perspective to issues.
“ We need to promote national identity, national value, socio-political norms and values and give right to appropriate issues in the country.
“ When people talk about change, you need to know where such word is emanating from; as a reporter you need to go further on such comment,’’ he said.
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“You must imbibe the concept of promoting the image of the nation.
“The term “Niaja” stands for something bad, so, you must avoid the usage,” he added..
Alamika commended the efforts of the Nigerian Guild of Editors on national development, describing the media as a strong platform for nation building. (NAN)
