“In-bound tourism is more beneficial to the country because it will not only bring the tourism sites to limelight, but also boost the nation’s economy.
“Promotions done by multinationals through packaging of tours for winners of their promos to tourists’ centres in other countries are not beneficial to the development of our domestic tourism.
“Such visits will not only promote the tourism sites, but also revive activities around some neglected sites,’’ Odeyemi said.
Mr Kehinde Oluwafunso, a culture and tourism consultant also urged multinationals to assist in developing tourist’s sites across the country.
Oluwafunso, a member of Pan-African Historical Theatre Festival Foundation in Nigeria, said the participation of the companies would increase the influx of tourists into the country.
“It is important that big companies in the country invest in the industry by developing the various sites as part of efforts to give back to the society.
“It is part of their social responsibility to invest in such a sector because the tourism sector is capable of generating employment for youths,’’ he said. (NAN)