Children’s Day Celebration: Fidelity doles out N150, 000 to 62 SWEETA holders




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By Chibuike Nwabuko

Abuja (Sundiata Post) – accordance with its resolve to put smiles on its ’ faces, Fidelity Bank doled out N150, 000 to 62 Sweet Account (SWEETA) holders across the country, s whopping total N9.3 million as part its program to mark the ’s day celebration.

This is also the bank’s way enriching the lives through its ongoing savings loyalty program.

However, efforts to deepen customer engagement, the bank readjusted its approach with respect to the loyalty scheme.

Under the auspices the loyalty scheme, the bank presented cheques to the beneficiaries the loyalty scheme at various ’s events organised by Bounty Kiddies Bites & Event, Katsina; Zeelove Event Management; Pamvilla Primary & Secondary School; Refiner School; Ilupeju Junior & Senior Secondary School; Orphanage Home, IDP throughout Katsina, Niger, Abuja, , and so on.

Commenting on this initiative, Fidelity Bank CEO, Mrs. Nneka Onyeali-Ikpe pointed out all round quality education remains a strong anchor raising tomorrow’s and breeding exceptional who can compete globally. “This is why we have decided to contribute our quota as a bank by offering school fees support to select .

Mrs. Onyeali-Ikpe urged well-meaning Nigerians and corporate entities operating in the country to continue to support positive causes would ensure a secure future for children. In the same vein, Richard Madiebo, Head of Product Development, encouraged prospective and existing to open SWEETA accounts for children and wards to participate in this initiative.

It is worthy to note the bank has given out N4.1bn to 10,280 customers (7,367 FPSS & 2,913 SWEETA) from the inception of the loyalty scheme to date. In keeping to its promise of rewarding N500,000 “extra income” and N150,000 “School Fees Support” to all active FPSS and SWEETA holders every quarter, the bank conducted random electronic selection of the loyalty beneficiaries across Regional /branches for quarter ended March 31, 2021.

During the week, the bank conducted a virtual cluster loyalty selection for Fr. Hillary Group of St. Peters Catholic Church, Awka, and Mrs. Ngozi Cynthia was the recipient of N500, 000 in “extra income.”