Lagos – Keystone Bank says it is committed to supporting female entrepreneurs through its Pink Network, a training program aimed at growing businesses by women.
The bank said in a statement issued on Friday in Lagos that the training, termed ‘PinkPreneur’, was it’s the first edition of sessions that would be held regularly.
According to the statement, the training is on ways to use social media to promote businesses and on business education.
The bank said that the training was also on the importance of creating a sustainable business structure and educating participants on the benefits of the flagship Pink account.
Mrs Temitayo Olutoye, the bank’s Divisional Head, Product and Marketing Support, was quoted as reiterating the bank’s pledge to support female entrepreneurs.
Olutoye said that the bank’s commitment was the strategic reason for creating the Pink Network and the training sessions.
On the benefits of the Pink Account, she said: “this account is about financial inclusion and making it possible for women to express themselves,”.
“It is also a simple account that speaks to the need of every woman.
“It is about speaking to the needs of women and bringing us together and letting us express ourselves.”
Olutoye urged the participants to take advantage of its e-commerce platform and other benefits offered by the account to ease and encourage female entrepreneurs.
“We also have mentors on the platform and those interested in shopping can go to the market place. Also, those interested in life materials can go to the resource centre.
“It is a unique platform and it is part of what the brand stands for.
“For us, it’s about passion, convenience and reliability.”
Mrs Modupe Oyekunle, a facilitator and founder, Masterpiece Resource Development Centre, gave participants business tips on properly setting up a business. (NAN)